AI for Broadcasters:How Cires 21’s Media Copilot
Delivers Tier-One Video Workflows
Voices of Video Ryan Jespersen from Cires 21
AI logos might be everywhere, but turning artificial intelligence into real, production-ready tools for broadcasters is a whole different game.
In this Voices of Video episode, Cires 21’s Ryan Jespersen shares how their Media Copilot platform goes beyond “bolt-on” AI to power editorial rooms, live event coverage, and ad-friendly scene detection with tier-one quality. From private LLMs that protect decades of valuable IP, to face and object recognition for reality shows, to seamless integration with NETINT VPUs for dense, energy-efficient encoding,
Ryan explains how AI is transforming streaming workflows without replacing core infrastructure. Whether you’re a national broadcaster, live event producer, or OTT innovator, this conversation is packed with use cases you can deploy now.
Ryan Jespersen - Product Strategy & GTM Expert at CIres21
Ryan Jespersen leads product strategy at Cires21, driving innovation behind MediaCopilot, the company’s AI-powered platform for broadcasters and content creators. With 20+ years in streaming, broadcast, and media technology, he helps transform workflows from live production to automated post-production. Formerly with Dolby, Millicast, Dazzl, and Wowza, Ryan has launched award-winning, cloud-native products for tier-one media brands worldwide, specializing in scalable, revenue-driving video solutions.
Mark Donnigan - Head of Strategic Marketing at NETINT Technologies
Mark Donnigan is the Head of Strategic Marketing at NETINT Technologies, where his extensive experience and innovative approach have significantly contributed to the company's growth and industry standing. With a background that combines deep technical understanding and strategic marketing expertise, Mark has been instrumental in positioning NETINT as a leader in ASIC Video Processing Units (VPUs) for ultra-high density video encoding and streaming. His work at NETINT involves not just promoting the brand and its products but also shaping the future direction of the video streaming and encoding market.